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5b. ChanJam '10 CITY OF CHANHASSEN 7700 Market Boulevard PO Box 147 Chanhassen, MN 55317 Administration Phone 952.227.1100 Fax 952.227.1110 Building Inspections Phone 952.227.1180 Fax 952.227.1190 Engineering Phone 952.227.1160 Fax: 952.227.1170 Finance Phone 952.227.1140 Fax: 952.227.1110 Park & Recreation Phone 952.227.1120 Fax 952.227.1110 Recreation Center 2310 Coulter Boulevard Phone 952.227.1400 Fax: 952.227.1404 Planning & Natural Resources Phone 952.227.1130 Fax 952.227.1110 Public Works 1591 Park Road Phone 952.227.1300 Fax 952.227.1310 Senior Center Phone 952.227.1125 Fax 952.227.1110 Web Site www.cl.chanhassen.mn.us 5h - MEMORANDUM TO: Jerry Ruegemer, Recreation Superintendent John W. Stutzman, Recreation Supervisor <(}S'.9c- April 27, 2010 FROM: DATE: SUB]: ChanJam'10 The third annual ChanJam Concert was held Friday, April 16 at the Chanhassen Recreation Center. It was another successful event! Paid admissions totaled 200. Additionally, 35 band members stayed and supported all of the bands; which brought the total attendance to 235 people. Attendance was down this year, which staff attributes to two extremely popular bands from Chaska High School graduating last year and not returning. A total of eight bands participated, representing four of the high schools that serve Chanhassen, including Chanhassen, Chaska, Minnetonka, and Holy Family Catholic High Schools. The winning band, declared by a panel of judges, was Silence Only Comes on Tuesday from Minnetonka High School. They have been invited to play on July 3rd, opening for Casablanca Orchestra. The judge's panel was a new component that was composed of two local musicians, Joe Scott and Lauren Redpath, and Commissioner Tom Kelly. Staff will continue to evaluate the effectiveness of this process for next year. I recommend that we accept band applications from all five schools, but focus a majority of the advertising on the three larger schools with greater participation numbers. Culver's of Chanhassen was contracted to serve food. The food service was more popular because of its new location in the hallway, increased marketing, the early start time, and an intermission. Culver's was very easy to work with and happy to be a part of the event. Dan Scott and Partners in Entertainment provided the sound, lighting and staging. They are easy to work with and very affordable. Using first-rate equipment, they did a great job in providing a professional show. I would highly recommend asking them back in the future. People were encouraged to bring an item for the food shelf to save $1 on admission. This was a nice addition and the 47 items collected were donated to the local CAP Agency. I would recommend doing this again in the future. Chanhassen is a Community for Life - Providing for Today and Planning for Tomorrow Mr. Jerry Ruegemer April 27,2010 Page 2 Overall, the event continues to be a wonderful way to reach out to our teenage residents. In addition, this has proven to be an event that is fun for the whole family. This program is a fine example of staff's goals to provide high quality recreation programs. I highly recommend continuing this program in future years. RECOMMENDA TIONS FOR 2011 . Continue to have only one food vendor and place them in the hallway for increased visibility. . Look at the possibility of relocating the event to one of the theatres at Chanhassen High School. The cost associated the theatre rental should be comparable to the current stage rental. . While word of mouth continues to be the best form of marketing, continue to look for new ways to reach out to families to advertise this event. . Invite both the Chanhassen and Chaska Key Clubs to help with ticket sales and general event management. . Evaluate the judging process to determine the winners of the contest. If judges are used in the future, look for ways to involve them in the show and put more value on the audience reaction in the scoring. . Continue to invite Dave Ryan as MC for the event. While he was unavailable for ChanJam' 10, perhaps he will be available in the future. If he is unavailable, look at students who may be suitable for the MC position. This position is essential to keeping the crowd engaged for the whole evening. . I recommend that 10 bands be the capacity for the event. . Continue to have two CSOs and one deputy for security. 2010 ChanJam Concert Revenue Food Vendors Admission at the Door: 200 participants $ 100.00 $ 982.00 $1,082.00 Expenses Stage Management, Sound/Lighting System Stage Rental/Installation/Removal Executive Ocean Sports Authority Target $ 350.00 $ 691.37 $ 16.03 $ 10.68 $ 33.59 $1,101.67 Net Revenue -$ 16.67