Logo Details and Signage PlansLUNDS&BYERLYS
0 LUNDSand BYERLYS_CMYK_VERTICAL_logo.ai
0 LU N DSand BYE RLYS_SPOT_VE RTICAL_log o.ai
Our logo combines two valued brands into one. The logomark "L&B" symbol is paired with the
wordmark "LUNDS&BYERLYS" to create our new identity. It is a specially designed logo. Do not
alter its appearance, proportions or colors, and do not attempt to recreate it with other fonts.
OPTIMAL CLEAR FIELD MINIMUM CLEAR FIELD
X-C WNDS-&BUNDS&BYERLYS
X=HEIGHT
OF THE L
Always maintain an area of clear space around
the logo, and do not let any other graphic
elements, such as type, rules, pictures,
busy patterns, etc., penetrate this area.szs^r150px
LUNDSBYERLYS HEIGHT FOR UM
OPTIMAL CLEAR FIELD = 2X
THIS LOGO.
MINIMUM =X
SEE NEXT PAGE
FOR SMALLER
Use the height of the L in the
APPLICATIONOPTIONS.
wordmark to determine X
LUNDS & BYERLYS IDENTITY STANDARDS MANUAL I PAGE 9
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